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Italy · Tuscany

Fortuna

Fortuna is a small Brunello di Montalcino producer whose auction record consists of two wines: the standard Brunello di Montalcino averaging $74 across 85 lots, and a Riserva at $81 average across 5 lots. With 180 lots at a $74 average and a maximum of $123, Fortuna occupies the accessible tier of the Brunello secondary market—genuine DOCG wine at prices well below the appellation's celebrated names. The modest price ceiling of $123 indicates no meaningful investment premium: buyers purchase Fortuna Brunello for quality and appellation character at below-average Brunello pricing rather than for scarcity or critical score potential. Brunello di Montalcino DOCG regulations require 100% Sangiovese Grosso, minimum five years ageing for the standard wine (including two in wood and four months in bottle) and six years for Riserva, ensuring a baseline of production rigour. Fortuna's consistent production and the 180-lot auction presence across both wines confirm reliable secondary-market supply without premium pricing—a pattern typical of mid-tier Montalcino estates that produce well but without the critical attention, old-vine sourcing, or production limits that drive the appellation's top-tier pricing above $150 per bottle. The northern or central Montalcino location contributes to a more aromatic, finely structured style than the warmer southern and eastern sectors.

Fortuna Brunello di Montalcino averages $74 across 85 lots—well below the appellation average of $100–$150 for established estates—positioning it as a value-tier source of DOCG Brunello for consumption-oriented buyers.
The Riserva bottling at $81 average across 5 lots commands only a modest $7 premium over the standard Brunello, reflecting limited differentiation in the secondary market for this estate's top tier.
At a maximum of $123, Fortuna has no meaningful investment trajectory at auction; the wine's consistent pricing indicates that buyers purchase for appellation character and quality rather than scarcity or critical score potential.
Brunello di Montalcino DOCG regulations mandate 100% Sangiovese Grosso with a minimum five-year ageing period, ensuring that all Fortuna lots represent fully mature wine conforming to the appellation's strict production standards.

Auction Lots

182

Avg Price / Bottle

$74

Top Vintage

2015

Price Range

$33 – $149

In the Glass

Fortuna Brunello di Montalcino is classic Sangiovese Grosso from Montalcino: dried red cherry, pomegranate, leather, tobacco, and iron-rich earth on a full-bodied frame with firm, grippy tannins and high natural acidity. The Riserva adds greater concentration and complexity from extended wood ageing. The style is traditional and austere, requiring 10–20 years of cellaring to fully express the terroir's character.

Portfolio

WineColourAvg PriceLots SoldTop Vintage
Fortuna, Brunello di MontalcinoRed$74912015

Fortuna is based in the Tuscany wine region.

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