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Santa Cruz Mountains wine prices

In the last five years, Santa Cruz Mountains wines sold 5,717 times at auction, at an average of $187 a bottle across 170 wines. 2,738 retail offers are live, from $2 a bottle.

Auction sales, 5 yrs
5,717
Avg per bottle
$187
Wines traded
170
Lowest retail now
$2

Auction averages are per 750 ml bottle over the last five years. Updated weekly, last on Oct 22, 2026.

Most traded Santa Cruz Mountains wines

WineAuction sales, 5 yrsAvg at auctionLowest retailLive lots
Ridge, Monte Bello, Santa Cruz Mountains
Ridge · Santa Cruz Mountains · Red
2,544$305$8743
Rhys, Horseshoe Vineyard Pinot Noir, Santa Cruz Mountains
Rhys · Santa Cruz Mountains · Red
401$88$801
Rhys, Alpine Vineyard Pinot Noir, Santa Cruz Mountains
Rhys · Santa Cruz Mountains · Red
308$74$772
Ridge, Monte Bello Chardonnay, Santa Cruz Mountains
Ridge · Santa Cruz Mountains · White
258$217$732
Rhys, Pinot Noir Family Farm, Santa Cruz Mountains
Rhys · Santa Cruz Mountains · Red
176$48$38—
Rhys, Horseshoe Vineyard Syrah, Santa Cruz Mountains
Rhys · Santa Cruz Mountains · Red
146$66$76—
Ridge, Estate Cabernet Sauvignon, Santa Cruz Mountains
Ridge · Santa Cruz Mountains · Red
129$91$5812
Rhys, Swan Terrace Pinot Noir, Santa Cruz Mountains
Rhys · Santa Cruz Mountains · Red
126$77$75—
Rhys, Alpine Vineyard Hillside Pinot Noir, Santa Cruz Mountains
Rhys · Santa Cruz Mountains · Red
114$130$149—
Mount Eden Vineyards, Estate Cabernet Sauvignon, Santa Cruz Mountains
Mount Eden Vineyards · Santa Cruz Mountains · Red
98$111$89—

Top producers

ProducerAuction salesAvg at auctionRetail offers
Ridge4,561$2162,581
Rhys2,297$731,248
Arnot Roberts236$50214
Mount Eden Vineyards229$123174
Windy Oaks89$717
Kathryn Kennedy78$8027
Varner49$2718
Thomas Fogarty26$3051
Domaine Eden24$4041
Thunder Mountains20$127—

About Santa Cruz Mountains

Santa Cruz Mountains, established in December 1981, spans parts of Santa Clara, Santa Cruz and San Mateo counties. It was among the first AVAs defined by mountain terrain, with boundaries drawn along elevation and the coastal fog line. Ocean breezes and bay influence create many microclimates. Over 200 small vineyards cover about 1,500 acres, split roughly equally between Pinot noir, Cabernet Sauvignon, Chardonnay and others. Pioneers here included Paul Masson and Martin Ray. Ridge's 1971 Monte Bello Cabernet placed fifth at the 1976 Judgment of Paris and won the 2006 anniversary re-tastings.

Country
United States
Part of
Central Coast, San Francisco Bay AVA
Vineyard area
194,256 ha
Main grapes
Pinot noir, Cabernet Sauvignon, Chardonnay, Merlot, Zinfandel
Classification
American Viticultural Area

Sources: Wikipedia

Santa Cruz Mountains

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